Challenge of Health Canada's cannabis education plan is how to talk so teens will listen

In the past, public health campaigns warning of the harmful effects of drugs delivered one resounding message: Don't do it. But now that the federal government has decided to legalize marijuana, Health Canada is using new strategies to try to land on teens' screens and in the places they hang out. "Inevitably, that communication and education is going to be more nuanced and subtle," said David Hammond, a professor in the school of public health at the University of Waterloo.
Read more: https://www.cbc.ca/news/health/cannabis-education-health-canada-1.4808291?source=Snapzu